Build a focused shortlist.
Share your market, channel, target price position and the gap in your current range. Compare real models, colours and dimensions before requesting samples or current availability.
Explore Ready Goods ↗DESIGN-DRIVEN EYEWEAR DEVELOPMENT & SUPPLY
Original by design. Refined through experience.
Optical frames, sunglasses and magnetic clip-on eyewear for your next collection.
Smartreach helps eyewear brands, retailers and distributors select designs and develop collections around their market, brand direction and product requirements.
Explore the collection

Explore available styles and discuss the direction of your next collection.
Concept, drawing and 3D development.A distinctive direction for your collection.
Proportion. Construction. Finish.Attention from design through sample review.
DESIGN & SUPPLY SUPPORT
Choose the starting point that fits your project. Explore existing designs, develop an original collection or bring a defined specification for review.
Share your market, channel, target price position and the gap in your current range. Compare real models, colours and dimensions before requesting samples or current availability.
Explore Ready Goods ↗Discuss silhouettes, proportions, colour relationships and construction for an original ODM brief. Use concepts and sample feedback to refine the direction.
Discuss original ODM design ↗Bring drawings or an authorised reference sample. Review materials, dimensions, finish and approval criteria before agreeing the scope and terms of an OEM project.
Prepare an OEM brief ↗Prefer to brand an existing design? Explore private-label options ↗
SELECTED DESIGNS

THE SMARTREACH APPROACH
A frame’s character takes shape through its silhouette, color and proportions. Explore how these choices come together in our approach to eyewear.
Inside our design approachFOR YOUR NEXT COLLECTION
From choosing an existing frame to developing an original collection, we help you define the next step.
Discuss your collection